New shoes for elephants

E. Pihl & Son A.S. donates new shoes for 100 elephants in Elephant Parade Copenhagen 2011

Press Release 31 May 2011

More than 100 elephants will invade Copenhagen this summer between 1 June and 25 August! The elephants are ‘art elephants’, and E. Pihl & Son A.S. has donated and cast the concrete foundations which ensure that the elephants stand firm in the streets of Copenhagen.

The elephants are decorated by a number of renowned artists and will be sold by auction after the exhibition. The surplus will be given to the support organisation for the Asian elephant, which is in grave danger of extinction.

The opening of the Elephant Parade Copenhagen takes place 1st June at the City Hall Square, Copenhagen.

Elephant shoes
E. Pihl & Son A.S. has donated and cast the concrete foundations for the 100 elephants. The task was given with short notice, but Pihl’s skilled concrete workers had the job done in a few days. The concrete is donated and delivered by Unicon.

Pihl's mascot
Pihl is also the sponsor for the elephant “Europe in Asia“, decorated by artist Tine Jacobsen. The elephant will stand in front of Thorvaldsen’s Museum near Christiansborg Palace, today home to the Danish Parliament.

Tine Jacobsen says about her art piece: “Landscapes change, buildings emerge. Asian landscape, buildings. European cities with classical architecture.” Her description agrees very well with Pihl’s saying ”The Joy of Creating” and the many buildings Pihl has built and renovated over the years, including the Elephant House in Copenhagen Zoo in 2008.

Auction and inspection
All elephants can be viewed together in the period 26 August – 8 September 2011 in KPH Volume’s exhibition hall, Enghavevej 80-82, Copenhagen. Bids can be made online via Bruun Rasmussen Auctioneers’ homepage during the exhibition period. The hammer will fall on 9 September 2011 at Scandic Copenhagen Hotel, and Jesper Bruun Rasmussen from Bruun Rasmussen Auctioneers will direct the auction.

Elephant Parade’s mission
Elephant Parade’s mission is to become the world’s largest financial support organisation for the Asian elephant, which is in grave danger of extinction, and the parade has indeed become a success.

Over the last three years, approx. 6 million Euros have been raised at European auctions where the art elephants have been sold. That has led to the rescue and treatment of hundreds of Asian elephants.

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